Merck Animal Health and American Hereford Association Announce Five-Year Educational Partnership

Program to support education, leadership and research initiatives

MADISON, N.J., May 14, 2020 – Merck Animal Health (known as MSD Animal Health outside the United States and Canada) announces its five-year partnership with the American Hereford Association (AHA) to educate members and cattle producers on the importance of animal health programs in maximizing cattle’s genetic potential. Through the partnership, Merck Animal Health will lead educational sessions at the AHA’s Annual Membership Meeting and Conference, as well as at the association’s in-person and online educational opportunities.

“Merck Animal Health is proud to partner with the American Hereford Association to deliver the latest information on building animal health programs and protocols that help improve cattle wellbeing and performance,” says Kevin Mobley, executive director of cattle sales and marketing for Merck Animal Health. “The AHA has a strong history and even brighter future as it continues to serve and educate its growing membership, including its younger members and future leaders of the industry.”

The new partnership will support the value of developing strong genetic and animal health programs. “It’s great to have Merck Animal Health work with our team,” says Jack Ward, AHA executive vice president. “Animal care and health are critical to the success of our producers’ operations, and we look forward to Merck Animal Health’s contributions in this educational effort.”

Submit photos and support the Hereford Youth Foundation

To help kick off the new partnership, cattle producers are encouraged to share a photo showing them using a Merck Animal Health product with their own cattle. For every photo submitted to the AHA, Merck Animal Health will donate $100 (up to $15,000 total) to support the Hereford Youth Foundation of America.

The foundation is dedicated to scholarship, leadership and educational support of youth in the business of raising Hereford cattle.

“We encourage our adult and youth members, as well as commercial cattle producers to submit photos showing how you implement your animal health protocols using Merck Animal Health products,” says Ward. “Not only do health programs add value to cattle, the photos you share will generate funds for our educational, leadership and research efforts of the Hereford Youth Foundation of America.”

Submit photos via Facebook Messenger to the AHA and use #HerefordStrong in the message. Photos must be submitted by Sept. 15, 2020. By providing a photo, the participant grants Merck Animal Health and the AHA the permission to use the photo for purposes of advertising, publicity, trade, display, exhibition and any other commercial or other business purpose.

Merck Animal Health offers trusted, innovative products and programs to help keep cattle healthy and productive.

About Merck Animal Health

For more than a century, Merck, a leading global biopharmaceutical company, has been ‘Inventing for Life’, bringing forward medicines and vaccines for many of the world’s most challenging diseases. Merck Animal Health, a division of Merck & Co., Inc., Kenilworth, N.J., USA, is the global animal health business unit of Merck. Through its commitment to the Science of Healthier Animals®, Merck Animal Health offers veterinarians, farmers, pet owners and governments one of the widest ranges of veterinary pharmaceuticals, vaccines and health management solutions and services as well as an extensive suite of digitally connected identification, traceability and monitoring products. Merck Animal Health is dedicated to preserving and improving the health, well-being and performance of animals and the people who care for them. It invests extensively in dynamic and comprehensive R&D resources and a modern, global supply chain. Merck Animal Health is present in more than 50 countries, while its products are available in over 150 markets. For more information, visit www.merck-animal-health.com or connect with us on LinkedIn, Facebook, and Twitter at @MerckAH.

About American Hereford Association

The American Hereford Association (AHA), with headquarters in Kansas City, Mo., is one of the largest U.S. beef breed associations. The not-for-profit organization along with its

subsidiaries — Certified Hereford Beef (CHB) LLC, Hereford Publications Inc. (HPI) and American Beef Records Association (ABRA) — provides programs and services for its members and their customers, while promoting the Hereford breed and supporting education, youth and research. For more information about the Association, visit Hereford.org. For pictures and additional news releases, visit https://hereford.org/media/.

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