Preparing for the future theme of 2020 Southwest Beef Symposium in Amarillo

What’s in store for the future of food, and how beef producers can prepare for it, is the theme of the 2020 Southwest Beef Symposium.

 

The symposium will be in Amarillo, Texas, Wednesday and Thursday, Jan. 22-23, at the Embassy Suites, 550 S. Buchanan Street. Registration is $85 prior to Jan. 7, and $95 on site. To register call 979-845-2604.

The program begins at 1 p.m. Jan. 22, and concludes at 1 p.m. Jan. 23. Dinner Wednesday evening is sponsored by Southwest Beef CAP Grant.

The educational forum tailored for beef producers in the Southwest is jointly hosted by New Mexico State University’s Cooperative Extension Service and Texas A&M University’s AgriLife Extension.

Topics to be discussed during the two days are: sustainable expectations of consumers, marketing beef through genetics and branding program, making third party verification systems work for you, fitting cattle genetics to the environment, and breed type comparisons of forage behaviors.

There will also be a report on the national Beef Quality Assurance audit and a session about estate planning.

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